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Lead Quality

Raw Leads

  • Lowest cost per lead.

  • Generated from the selected campaign.

  • Best for agents who follow up fast and want volume.

  • Delivered with source campaign and basic buyer details.

Qualified Leads

  • Basic qualification before delivery.

  • Interest and campaign fit reviewed where possible.

  • Better for teams that need more buyer information before sales follow-up.

  • Longer delivery window than raw leads.

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