Cookie & Tracking Policy

This Cookie & Tracking Policy explains how PayPerQualified may use cookies, pixels, analytics tools, advertising tags, CRM tracking, form tracking, conversion tracking, and similar technologies when users visit our website, submit forms, place orders, or interact with our services.

By using the PayPerQualified website, submitting information, placing an order, accessing PPQ CRM, or interacting with our services, the user or client agrees to this Cookie & Tracking Policy together with our Terms & Conditions, Lead Delivery Policy, Lead Quality & Replacement Policy, Refund & Cancellation Policy, Privacy Policy, and Lead Data Use Terms.

1. What This Policy Covers

This policy applies to cookies, pixels, tags, scripts, analytics tools, advertising tracking tools, CRM tracking tools, form tracking tools, conversion tracking tools, server logs, and similar technologies used on or in connection with the PayPerQualified website and services.

This policy explains how tracking technologies may be used to operate the website, improve user experience, measure performance, understand campaign results, support lead generation workflows, protect the website, and manage service-related records.

This policy should be read together with our Privacy Policy, which explains how PayPerQualified may collect, use, store, share, and protect personal information.

2. What Are Cookies and Tracking Technologies?

Cookies are small files or pieces of data that may be stored on a user’s browser, device, or session when visiting a website.

Tracking technologies may also include pixels, tags, scripts, software development kits, analytics identifiers, advertising identifiers, CRM tracking parameters, form tracking parameters, conversion events, and server logs.

These technologies may help websites remember user actions, measure visits, understand traffic sources, improve performance, support advertising measurement, and track form or checkout activity.

3. Why We May Use Cookies and Tracking

PayPerQualified may use cookies and tracking technologies for business, operational, security, analytics, advertising, CRM, and service delivery purposes.

We may use these technologies to:

• Operate the website properly.
• Keep website sessions working.
• Improve website speed, usability, and performance.
• Measure website visits and page activity.
• Understand traffic sources and campaign performance.
• Track form submissions and checkout activity.
• Measure advertising conversions.
• Support lead source attribution.
• Support PPQ CRM and delivery workflows.
• Detect spam, bot activity, fake submissions, and technical abuse.
• Improve marketing, product pages, and website content.
• Protect PayPerQualified systems, records, and services.

4. Types of Cookies We May Use

PayPerQualified may use different categories of cookies and tracking technologies depending on the website function, campaign setup, analytics configuration, advertising tools, CRM workflow, and technical requirements.

5. Essential Cookies

Essential cookies may be necessary for the website to function correctly.

These cookies may support page loading, session management, checkout functionality, form submission, security, technical routing, and basic website operation.

If essential cookies are disabled, some parts of the website may not work properly.

6. Analytics Cookies

Analytics cookies and similar technologies may help PayPerQualified understand how users interact with the website.

Analytics information may include page visits, session duration, clicked links, referring pages, device type, browser type, approximate location, traffic source, and general usage behavior.

PayPerQualified may use analytics information to improve website layout, product pages, campaign pages, checkout flow, user experience, and service performance.

7. Advertising and Conversion Tracking

PayPerQualified may use advertising pixels, conversion tags, event tracking, campaign identifiers, and similar technologies to measure advertising performance and website conversions.

These tools may help us understand whether a visitor came from an advertisement, viewed a product page, submitted a form, started checkout, completed checkout, or performed another conversion-related action.

Advertising and conversion tracking may be used to measure campaign effectiveness, optimize marketing, reduce irrelevant advertising, and understand which campaigns generate enquiries or orders.

8. CRM, Form, and Lead Source Tracking

PayPerQualified may use CRM tracking, form tracking, hidden fields, URL parameters, source parameters, campaign identifiers, tags, and automation records to understand where enquiries, orders, or leads came from.

This may include tracking the page, campaign, form, product, package, source, medium, advertisement, keyword, or referral connected to a submission or order.

This information may be used for service delivery, lead source attribution, campaign measurement, CRM organization, delivery workflows, support, quality review, account review, and business reporting.

9. PPQ CRM Tracking and Service Records

Where PPQ CRM is used, PayPerQualified may record delivery-related and service-related information connected to orders, delivered leads, CRM activity, and follow-up documentation.

PPQ CRM records may include delivery time, lead source, campaign category, lead status, client assignment, follow-up notes, communication notes, call or WhatsApp notes, form source, and other service-related records.

These records may support delivery confirmation, service management, lead source attribution, follow-up review, replacement review, account support, dispute handling, and policy enforcement.

10. Information That May Be Collected

Cookies and tracking technologies may collect or process technical, usage, campaign, form, CRM, and conversion-related information.

This may include:

• IP address.
• Device type.
• Browser type.
• Operating system.
• Approximate location.
• Page views.
• Clicked links.
• Session activity.
• Referring website or traffic source.
• Advertisement or campaign source.
• URL parameters.
• Form interactions.
• Checkout activity.
• Conversion events.
• Product or package viewed.
• CRM source or lead source information.
• Time and date of interaction.

11. Third-Party Tools

PayPerQualified may use third-party tools and platforms to operate the website, process forms, measure analytics, track advertising, process payments, manage CRM workflows, detect spam, automate communications, and improve service performance.

These third-party tools may place or read cookies, pixels, tags, scripts, or similar tracking technologies according to their own terms, privacy policies, and technical systems.

PayPerQualified may not control all tracking technologies used by third-party platforms, especially where those tools operate according to their own settings, browser permissions, or platform policies.

12. Examples of Tools We May Use

PayPerQualified may use tools or service providers for:

• Website hosting and page functionality.
• Website analytics.
• Advertising campaign measurement.
• Conversion tracking.
• Form tracking and submission handling.
• CRM and lead delivery workflows.
• Payment processing.
• Email, WhatsApp, or communication workflows.
• Security, spam detection, and anti-bot protection.
• Automation and reporting.

The specific tools used may change from time to time depending on business needs, website setup, campaign requirements, platform availability, and technical configuration.

13. How Long Cookies May Last

Some cookies may last only during the browsing session and may be deleted when the browser is closed.

Other cookies or tracking identifiers may remain for a longer period depending on their purpose, browser settings, platform configuration, analytics requirements, advertising settings, or legal and operational needs.

The duration of third-party cookies may be controlled by the relevant third-party provider.

14. Managing Cookies

Users may be able to manage or block cookies through their browser settings.

Browser settings may allow users to delete cookies, block cookies, reject third-party cookies, clear browsing data, or receive notifications when cookies are being used.

If cookies are blocked or deleted, some website features, checkout functions, form submissions, tracking accuracy, or user experience features may not work properly.

15. Advertising Preferences

Advertising platforms may provide their own settings for managing ad personalization, interest-based advertising, conversion tracking, or advertising preferences.

Users may be able to adjust these settings directly through the relevant advertising platform, browser, device, or privacy settings.

Disabling advertising cookies or personalized advertising does not necessarily stop all advertising. It may only affect personalization or tracking accuracy.

16. Do Not Track Signals

Some browsers may send “Do Not Track” signals or similar privacy preferences.

Because there is no single consistent industry standard for how these signals should be interpreted, PayPerQualified may not respond to every browser-based Do Not Track signal in the same way.

Users may manage cookies and tracking preferences through browser settings, device settings, consent tools where available, or third-party platform controls.

17. Security, Spam, and Bot Detection

PayPerQualified may use cookies, tracking tools, technical logs, security tools, and anti-abuse systems to help detect spam, bot submissions, fake entries, suspicious activity, unauthorized access, payment misuse, and technical abuse.

These tools may help protect the website, forms, checkout flow, CRM records, client orders, lead delivery workflows, and PayPerQualified business operations.

Security and anti-abuse tracking may be used even where certain analytics or advertising cookies are disabled, where necessary for website protection, service integrity, or operational security.

18. Relationship with the Privacy Policy

This Cookie & Tracking Policy should be read together with the Privacy Policy.

The Privacy Policy explains how PayPerQualified may collect, use, store, share, and protect personal information, including information collected through cookies, pixels, analytics tools, advertising tools, CRM records, form submissions, and similar technologies.

If cookie or tracking information is connected to an identifiable person, order, lead, client, CRM record, or form submission, it may be handled as personal information according to the Privacy Policy.

19. Relationship with Other Policies

This Cookie & Tracking Policy should be read together with the Terms & Conditions, Lead Delivery Policy, Lead Quality & Replacement Policy, Refund & Cancellation Policy, Privacy Policy, and Lead Data Use Terms.

Lead delivery matters are handled under the Lead Delivery Policy. Lead replacement matters are handled under the Lead Quality & Replacement Policy. Refund, cancellation, partial delivery, and store credit matters are handled under the Refund & Cancellation Policy. Client use of delivered lead data is handled under the Lead Data Use Terms.

20. Changes to This Policy

PayPerQualified may update this Cookie & Tracking Policy from time to time.

The latest version published on this page replaces all previous versions.

Continued use of the website, purchase of PayPerQualified products, access to PPQ CRM, submission of forms, or interaction with PayPerQualified services after updates means that the user or client accepts the updated Cookie & Tracking Policy.